Just in time for the holiday shopping season, Greentoe has launched an Android version of its service to give more people the ability to find what they want at the price they want. Today’s release comes more than a year after the company released an iOS version, but probably couldn’t have been at a better time since now everyone is shopping for gifts for their loved ones.
A Y Combinator-backed company, Greentoe specializes in being a “name your own price” marketplace very akin to what you’d find on Priceline.com, but more than just travel and accommodations. Shoppers can find the product they’re looking for and submit the price they want to pay. The app contains a gauge that will tell you the possible likelihood of your offer being accepted — you can just take a nob and slide it to determine the optimal price you should pay.
When asked why an Android release is being made available now, Greentoe Chief Executive Joe Marrapodi told VentureBeat: “Our users spoke up and demanded an Android app.”
The company is seeing some decent traction with continuous usage from customers. Additionally, Marrapodi said that 20 percent of all of Greentoe’s sales come from mobile, although he declined to provide specific numbers. However, like with most businesses these days, the company is optimistic about its mobile future: “We are more of a utility and mobile tends to be more of a utility,” Marrapodi said.
What Greentoe’s secret sauce is perhaps the unspoken word. Both the seller and the buyer use the app and a purchase agreement comes when the dial the shopper presses and slides turns green. All of the sellers are certified by Greentoe and provide warranties so there’s less likelihood of you being scammed by something you might find on Craigslist or eBay. For its matchmaking, Greentoe will take between 5 and 15 percent commission from the price.
Greentoe.com is a next generation e-commerce marketplace that enables consumers to set the price for the products they want to buy. Created to change the way people shop, Greentoe shakes up the traditional retail model by putting consu… read more »
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