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Cheaper data price ruling will accelerate connecting the nation – Business Day

Cheaper data price ruling will accelerate connecting the nation – Business Day

On the importance of having a connected nation, Ferradaz says, “connectivity plays a vital role in the community, especially in rural areas where access to essential services such as medical, jobs, educational support and transport is a massive challenge.

“Affordable access to voice and data must be used to empower people in all areas of life and most essentially at this time, in health care. Accessibility to information by all is absolutely critical. Lower data prices will make a significant and lasting affect on how we communicate around these community-based services.” 

The global MVNO market was valued at $54.1bn by Market Watch two years ago. “Even in SA’s anaemic economy, this is fertile ground which has just received a most timely government intervention,” says Ferradaz.

MVN-X is SA’s MVNE (mobile virtual network enabler) market leader, already enabling Standard Bank Mobile, Mr Price Mobile, and Clientele Life among others, and is well positioned to build on its more than 50% year-on-year growth as realised in 2018/2019. Ferradaz says the company is showing no signs of slowing down within this flourishing telecom sector. 

Founded in 2012 and a subsidiary business of the Ignition Group, MVN-X is an end-to-end MVNE which provides turnkey services to MVNOs. Based on an exceptional 2018/2019, Ferradaz says: “Our market is in an upswing and we are expecting to grow from 400,000 to 800,000 active subscribers in 2020 and to more than one-million active subscribers by 2021. With the Competition Commission regulating data prices — these targets appear even more within reach.”

“With the imminent drop in data prices, there’s no time like now for businesses with reach to partner with us to connect the nation, at scale and with pace. Any business looking to offer mobile services to their recurring customer base so as to enrich their value proposition, offer value for money and thereby retain or increase their share of wallet, can benefit from establishing a MVNO and should speak to us,” says Ferradaz. 

This article was paid for by MVN-X.

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