Saturday , 18 November 2017
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Internet giants form alliance for open video codec

Internet giants form alliance for open video codec

Seven leading internet companies have formed the Alliance for Open Media, an open-source project to develop next-generation media formats and codecs. The founding members are Amazon, Cisco, Google, Intel, Microsoft, Mozilla and Netflix. 

The Alliance’s initial focus is to create an open, royalty-free video codec. Each member will contribute technology and help develop binding specifications for the media format, content encryption and adaptive streaming. A non-profit joint development foundation has been set up to manage the work. Mozilla said in a separate statement that the alliance will operator under W3C patent rules and release code under an Apache 2.0 licence. This means all Alliance participants are waiving royalties both for the codec implementation and for any patents on the codec itself. 

The alliance will build on existing work in this area by its members, such as Mozilla’s Daala, Cisco’s Thor, and Google’s VP10. They said the new codec aims to be interoperable and open; optimized for the web; scalable to any modern device at any bandwidth; designed with a low computational footprint and optimized for hardware; capable of consistent, highest-quality, real-time video delivery; and flexible for both commercial and non-commercial content, including user-generated content. Additional information on the Alliance, including how to join, will be available later this year.

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